MBA with specialisation in MARKETING

Salient features

  • The program offers the maximum career advancement opportunities¬†
  • Most lucrative pay scales in diverse and varied sectors
  • Dominating the job-demand market
  • The most relevant syllabus offering avenues for the development of marketing skills
  • Practice-based learning on marketing principles
  • New emerging job profiles (digital media manager, market research analyst, media planner, brand architecture, customer experience manager)

 

Marketing electives

Marketing Matrics
Marketing Analytics
Consumer Behaviour in the digital age
Integrated Marketing Communications
Digital and Social Media Marketing
Services Marketing
Strategic Marketing
Brand Management